SDG here, inspired by Jimmy’s fascinating post about purple in Advent to offer a few brief thoughts about Advent, including some 30-year-old observations about Christmas commercialism from Pre-16, and a plug for The Nativity Story — as well as (ahem) my coverage of it at Decent Films.
Every year at this time, of course, countless Christian families struggle with the annual pre-Christmas hype, which now seems to begin shortly after Halloween, and is in full swing by Thanksgiving. The notion of Advent as a distinct season of preparation, of recapitulating Israel’s long anticipation of her Messiah, seems lost amid a hectic welter of consumerism and commercialism.
As a result, lots of people are "Christmased out" long before the 25th. Forget about the Octave of Christmas — let alone the traditional 12 days — let’s just bring on New Year’s and get the whole "holiday season" over and done with for another year.
Of course there’s also the annual anti-commercialism backlash (for all the good it does), and the "Keep Christ is Christmas" campaign. At the same time, it may be worth noting that the evils of Christmas consumerism may have been slightly exaggerated.
For a couple of years now, a 1977 essay by then-Cardinal Ratzinger on Christmas commercialism has been getting some attention, probably because of his ascension to the Chair of Peter. Last year it was cited here, then this year it cropped up in the paper I write for, the National Catholic Register ("Have a B16 Christmas"). The official Yankee cap tip, though, goes to Wheat and Weeds for printing the following excerpt in full:
Nowadays a theologian or preacher is all but expected to heap more or less sarcastic criticism on our popular way of celebrating Christmas and, thus, to contrast impressively the sentimentality of our celebration with the reality of the first Christmas. Christmas, we are told, has been commercialized irredeemably and has degenerated into a senseless marketing frenzy; its religiosity has become tacky.
Of course, such criticism is largely justified, even though it might too readily forget that, behind the facade of business and sentimentality, the yearning for something purer and greater is not entirely extinguished; indeed, that the sentimental framework often provides the protecting shield behind which hides a noble and genuine sentiment that is simply reluctant to expose itself to the gaze of the other.
The hectic commercialism is repugnant to us, and rightly so: for it is indeed utterly out of place as a commemoration of the hushed mystery of Bethlehem, of the mystery of the God who for us made himself a beggar (2 Corinthians 8:9). And yet, underneath it all, does it not originate in the notion of giving and thus the inner urgency of love, with its compulsion to share, to give of oneself to the other? And does not the notion of giving transport us directly into the core of the mystery that is Christmas?
In the offertory prayer of the Christmas Vigil liturgy, we ask God for the grace to receive with joy his everlasting gifts that come to us in the celebration of Christ’s birth. Thus the concept of gift-giving is squarely anchored in this liturgy of the Church and, at the same time, we are made aware of the primal mode of all giving at Christmas: that God, on this holy night, desired to make himself into a gift to mankind, that he turned himself over to us.
The one genuine Christmas gift to mankind, to history, to each one of us, is none other than Jesus Christ himself. Even those who do not believe him to be God incarnate will have to admit that he has enriched and gifted the inner existence of generations upon generations.
So there you have it. Maybe you don’t have to feel guilty every time you set your foot in a mall or order another package from Amazon.com. OTOH, there are probably better things you can be doing as well, so…
With five kids, Suzanne and I are always looking for ways to make Advent more special and, well, more Adventy. I’m definitely looking forward to checking out the book Jimmy mentioned, The Catholic Home, to see how we might expand or enhance our family practices.
FWIW, here are a few quick notes about Advent in our house. If you have any suggestions you’d like to share, by all means note ’em in the combox!
As part of our effort to minimize the pre-Christmas hype and accent the distinctive nature of Advent, we wait until the third week of Advent — the week of the pink candle on the Advent wreath, the week of special joy at reaching the halfway mark — to trim the tree and hang lights on the house. (Actually, depending on the weather, we might hang lights earlier, but we don’t light them until the third week.)
We do an annual Jesse tree with OT and NT readings for every day of Advent. (Not the one in this example, but it gives you the idea.)
While it doesn’t directly relate to the meaning of the season, of course as Christmas approaches we watch It’s a Wonderful Life. Last year we watched The March of the Wooden Soldiers, and probably will again. Perhaps this year we’ll watch some version of A Christmas Carol too (I like ’em all).
And, starting this year, I believe we’ll have a new Advent tradition: watching THE NATIVITY STORY (opening in theaters today), the first major Hollywood movie that focuses on the real real meaning of Christmas since, well, practically ever. Hopefully we’ll catch in in theaters this weekend; next year we’ll watch it on DVD.
GET THE STORY.
Read more. Read even more.
I went with my 12-year-old daughter Sarah, who watched Papa’s two-minute plug for the film on EWTN’s "Life on the Rock" this past Thursday, and wanted to see it. 
SDG here, making a rare foray from guest-blogging limbo to highlight a film you MUST SEE if you live anywhere near anywhere that it’s going to be playing. 
